Telemarketing Credentials

Welcome to our site

We appreciate your taking the time to visit our site. We invite you to browse through the various kinds of Outbound, Inbound and Blended Services our 30 year old company provides. The page that follows gives our credentials and a client sampling.  If you would like to explore the possibilities of having a program customized for you, please click on and let us know. We’ll be happy to touch base and go over this with you.

Thanks for giving our Call/Contact Center services your consideration.

Mary Pekas,

Mary Pekas


Mary D. Pekas is President and founder of Telemarketing Institute, Inc., a 30 year-old Contact/Call Center, consulting and training firm with Inbound and Outbound services available. Mary is an internationally recognized Contact Center consultant, speaker and trainer, is the published author of three telemarketing texts, Basic Telemarketing, Telemarketing Practice and Applications and Telephone Mastery published by McGraw-Hill and Paradigm Publishing, Inc. She created the unique, trademarked Conversational Soft SellTM Program Approach based on the statistic that 70% of all buying decisions are made after the 5th Contact. This approach is used to customize and implement programs for clients.


Prior to starting her company in 1982, Mary Pekas personally made over 600,000 telemarketing calls. These were made during a 12 year-period working as a Regional Manager and Sales Course Instructor for Dale Carnegie, Director of Admissions at Nettleton College and Office Occupations Instructor and Placement Director at Boyles VanSant Business College in Omaha.


Telemarketing Institute’s Inbound and Outbound Call Centers specialize in these programs:

  • Comprehensive and Condensed Lead Generation Programs for products and services
  • Generate Leads of qualified candidates for HR to interview (Salary range: $ 40,000-$ 70,000)
  • Data Base Clean up/Updating – Optional add-on “Lead Generation.”
  • Event Registration/increase Attendance/Exhibitor Lead Generation
  • Market Research and Surveys Programs – Optional Add-On “Lead Generation”
  • Name Gathering of Decision Makers for Marketing


Call center outsourcing services for firms and organizations:
Honeywell, Lutheran Brotherhood Home Office Career Schools and General Agencies, Nielsen Marketing Research, Augustana College Alumni Foundation, Minnesota University Systems, Minnesota Twins Gemini Club, US WEST Communications, The Prudential, Whirlpool Corporation, Blue Cross and Blue Shield, American Management Association, AT&T, Association of Personnel Counselors of New York, United Way, Ocean Cruise Lines, OnTrack Computer Systems, National Association of Fraternal Insurance Counselors, Sears Payment Systems, Design Centers of The Americas, Programmers Clearing House, Hallmark, Harmon Glass, Midwest Office Systems, Mirror Technology, Northwestern Bell, Citibank, NA., Northwest Airlines, 3-M, Pearson NCS (National Computer Systems), New York Academy of Medicine, Nextell, Long Island Jewish Medical Center, R and H Recruiting, Priority Publications, AER Manufacturing, Advanced Technology Systems, Thorne Electric, Business Bridges list services, Watermark Title, Counter Connections, Call Capture, Trotec Lazer, Rippe & Kingston, Sunset Learning, Affordable Health Care Options, CPR Professionals, MedPlus, Timm Medical, Take a Break Services, Mass Mutual, Sunbelt Business Brokers, HealthyPetNet, Offices2share, MSI Purchasing Alliance

Red River Community College, Canada, The Toro Company, Canada, International Business Communications, London, England, Medicinus Pharmaceutical, Warsaw, Poland, Consulting and training @ TeleWeb, Inc. Beijing, China, World Customer Contact Centre Forum, Monte Carlo, Call Center Conference speaker and trainer, Shanghai, China

Economic Development
City Site Selection Consulting for either a Call Center Branch or start-up Call Center -Medical Arts Press, World Golf Network (Owners, Jack Nicklaus, Bill Gates, GTE)

© 1982 Telemarketing Institute, Inc.
312 West Lake Dr.
Lake Norden, SD  57248

Fax: 1-888-789-3184